Socialhub for Instagram

Instagram posts, DMs and comments, all sorted.

Schedule posts, reels and carousels, answer every comment and DM from one shared inbox, and let friendly automations send the price list while you sleep. Instagram stays fun. The busy work goes away.

Create your account See every feature

Cheat sheet

Instagram, by the numbers

characters in a caption, counted as you type: 2,200
hashtags at most. We warn you before Instagram drops the post: 30
photos or videos in one carousel: 10
hours to answer a DM, with the clock on screen: 24

Publish

Schedule Instagram posts, reels and carousels.

Plan your grid on one calendar, and Socialhub publishes at the moment you pick, with a preview that looks like the real thing.

Posts, reels and carousels
Single photos, videos as reels, and carousels of two to ten slides, all from one composer.
A caption made for Instagram
Write one post and keep an Instagram version with its own caption and hashtags, checked against Instagram's limits as you type.
Published means published
Socialhub waits for Instagram to finish processing your video, saves the link to the live post, and never posts twice.

Automate

Turn “price?” comments into DMs, automatically.

Someone comments a keyword under your post. Socialhub replies in public, sends the details in a private DM, and can ask them to follow you first. The moment they ask for a person, it steps aside.

Comment to DMA public reply and a private message in one go, wherever Instagram allows a private reply.
Follow to unlockAsk people to follow you before the freebie arrives. Instagram is the one platform where Socialhub can check.
Smart Direct assistantAnswers DMs from your instructions and your catalog, in the customer's own language, and hands over when asked.

Sell

Sell right inside Instagram DMs.

When someone asks “how much?”, answer with the product itself. Your catalog, a helpful assistant and short forms turn a chat into an order.

Your catalog, in the chat
Send products as swipeable cards with a photo, the price and a button, right inside the DM.
An assistant that knows your prices
Smart Direct answers “how much?” and “is it in stock?” from your catalog and your instructions, in the customer's own language.
Forms, one question at a time
Ask for a name, a size or a phone number inside the DM, one question after another. Every answer lands on the customer's profile.
Tap-to-answer buttons
Put quick-reply buttons under your messages, so customers answer with a tap instead of typing.

Every Instagram comment and DM in one inbox.

Comments on every post and DMs from every customer land in one shared list, next to the post they belong to. Your team answers faster, and never twice.

Comments beside their post
See the photo and the caption right next to the conversation about it.
Reply, hide or delete
Answer in public, hide a rude comment or delete spam, without opening the app.
The 24-hour window, on screen
Instagram lets a business answer a DM for 24 hours. Socialhub shows how long is left, so no customer is left on read.
Saved replies and notes
Your best answers one tap away, and notes that only your team can see.

Measure

See what your Instagram audience loves.

Reach, views, likes, comments, saves and shares for every post and for the whole account, next to the period before.

Account and post insights
Followers, reach, views and engagement, day by day, and every post's own numbers.
Best posts and times
Which topics, formats and hours work for your audience, so the next post lands better.
Clicks and sales, not just likes
Put a tracked short link in your bio and see which post brought the click, the lead and the sale.

Good to know

Where Instagram draws the line.

What Instagram allows is up to Instagram. Here is where it says no, so nothing surprises you later.

Professional accounts only
Instagram opens its API to professional accounts, business or creator, linked to a Facebook Page. Personal accounts can't be connected by any tool.
No editing after publishing
Instagram doesn't let apps change a published caption. So Socialhub helps you get it right first, with previews and approvals.
Some actions wait for Meta
Liking comments, for one, needs Meta's app review. Socialhub shows which permission is missing instead of failing quietly.

Questions

Questions, answered.

Can Socialhub schedule Instagram reels and carousels?

Yes. Photos, reels and carousels of 2 to 10 slides go on the calendar like any other post. Socialhub publishes them at the time you pick and saves the link to the live post.

Do I need an Instagram business account?

You need a professional account, business or creator, linked to a Facebook Page. That is Instagram's rule for every tool that uses its official API.

How does comment-to-DM automation work?

Pick a post and a keyword, then write the public reply and the private message. When someone comments the keyword, Socialhub answers under the post and sends the DM, wherever Instagram allows a private reply to that comment.

Can Socialhub answer price and stock questions in Instagram DMs?

Yes. Add your products to the catalog with their prices and availability. The Smart Direct assistant answers from it, can send the product as a card with a photo and a button, and hands the chat to your team when someone asks for a person.

Can I require people to follow my account before they get the DM?

Yes. A follow-required step checks whether the person follows you before the reward is sent, and if they don't, asks them to follow and tap a button when they have. Instagram is the only platform that lets apps check this.

Can my whole team answer Instagram DMs?

Yes. DMs and comments arrive in one shared inbox. Assign a conversation, leave internal notes and use saved replies, and everyone can see who is handling what.

Will Socialhub ask for my Instagram password?

Never. You connect through Meta's own sign-in, and Socialhub keeps only an encrypted access key that you can revoke at any time.

Can I edit an Instagram post after it's published?

Instagram doesn't allow captions to be edited through its API, so Socialhub doesn't show a button that can't work. Previews and approvals help you get it right before it goes out.

One place for all of them